Philip writes regularly in a number of business journals including 'The Grocer', ‘Accountancy Age’, ‘The Times’, ‘The Reader’s Digest’, ‘Adline’, ‘Marketing’, ‘Winning Edge’, ‘Dentistry’ and 'Pharmacy’. Here are 39 of his most recent articles:

Branding Positioning and The Importance of Saying 'No'

 Persuasion and Influence ~ Top Tips to be more liked by more people
Business Relationships - The Key
 Persuasion and Influence in Relationships ~ Three Great Things To Say
Client Relationships and how to nurture them
 Persuasion, Influence and The Rules for Discounting
Constructive Criticism and how to deliver it
 Philip Hesketh My passion
Great customer service and how to deliver it
 Premium Pricing ~ How to persuade people to pay more
Happiness, what it is and how to have more
 Public Speaking ~ How to create the right impression
How selling, persuading and influencing work
 Relationships - how they work and how to work at them
How successful businessmen make decisions
 Relationships with patients and The Role of 'TLC' in Dentistry
How to be successful in business (or 'winners never stand still')
 Selling Brands ~ How People buy emotionally and justify logically
Improving Relationships
 Selling without sounding like a salesman - how to do it
Interview Questions ~ how to answer the three most commonly asked at interview Selling, Persuasion and Service
Marketing and Harry Potter Marketing Success, faster horses and BlackBerries
Marketing and the Cola War
 Superior Service ~ what it is and how to deliver it
Marketing and the Role of Incentives
 The greatest challenge facing the advertising industry
Marketing Lessons from the A380
 The perfect presents for Christmas
Motivating employees ~ how to do it
 The psychology of buying and selling
Motivation and How To Motivate Your Own people
 The Role of Incentives
Negotiation and what WIN - WIN really means
  
Persuasion and how clients choose you
  
Persuasion and Influence ~ The five keys